One of the factors affecting buyers’ purchase decisions is shop ratings when selling on Shopee. Many buyers look at the product reviews and shop ratings before making a purchase and they are more likely to buy products with high ratings.  

Getting more reviews and improving shop ratings are important for online business sellers. It provides customers social proof and trust, here are several tips to help you improve customer ratings for Shopee.


 

1. Provide great customer service

Great customer service is the quality and timely assistance to the people who buy your products provided by a seller. Providing buyers a great customer service can help you get more reviews and improve shop ratings.

When you receive messages from your buyers, you need to respond promptly, it can help you to improve your chat response rate and provide customers’ purchasing experience. The customers may ask you questions before they purchase your products, you need to respond correctly with details. And after purchase, you can easily avoid bad reviews and low ratings if you can respond to buyers and solve their problems in time. 


 

2. Improve product listings and quality

The product description in listings should be accurate with the actual item, you also need to improve your product quality as described, which is a great way to get more reviews and high ratings.

When you publish your listings to Shopee, you can fill up all attributes, provide detailed description and clear images, it allows your customers to know more about your products and manage buyers’ expectations. You can upload clear images to demonstrate how your product works. And you need to make sure the description is the same with your products, you can’t exaggerate its specifics, benefits and uses. You may get negative reviews and low ratings if the buyers receive products not as described.


 

3. Track your inventory

When you sell on Shopee or other platforms, you need to track your inventory to make sure your stock is up to date. 

All sellers need to track inventory, because you need to make sure you have enough inventory to ship to your customers. You need to put 0 stock to your listings when you don’t have enough stock. If you have sales when you have no stock in your warehouse, you may need to purchase from your supplier firstly, it takes much more time than original orders, your buyers may cancel orders or give you a negative review. To prevent out of stock situations, you can use 3rd-party tools to manage your inventory for multiple stores, for example, BigSeller. It can help you update your stock automatically when you have sales.


 

4. Improve fulfillment process

Providing a good fulfillment process can bring your buyers a pleasant shopping experience, you have a big chance to get positive reviews and high ratings.

When you get orders from your buyers, you can process and pack orders quickly and improve the delivery speed. When you pack orders, you need to pack the right items to avoid returns. Also, you need to pack items well and prevent products getting damaged, especially for fragile products. You can prepare cushioning materials such as bubble wrap when packaging.


 

5. Respond buyers’ reviews

You can show buyers you care by responding to reviews. Through the professional and polite responses, you can change to increase the repurchase rate.

You can respond differently for positive and negative reviews. For positive reviews, you can thank your buyers for purchasing from your store, but for negative reviews, you can apologize and mention how you can resolve the issue. And note that you can only submit a response once and you can’t edit or delete it. To respond efficiently, you can use BigSeller to respond to buyer reviews automatically.